The 2011 winner of the Flow Champions Cup all island knockout football competition will pocket a whopping $1 million cash prize money.
The winners’ cheque sees an increase of 20% from last season as twenty five teams will look to dethrone defending champions Boys Town and claim the prestigious Flow Cup and the bounty to go along with it.
The announcement was made Tuesday morning at the official tournament launch and competition draw which will see the bottom six premier league teams playing alongside the fourteen parish champions in the first round. The top six premier league teams receive an automatic bye into the second round where they will be grouped with the ten teams advancing from the first round. The quarter finals, semis and final will then follow.
To kick off the third year of sponsorship of the Champions Cup, Flow’s Director of Marketing Sharon Roper implored the teams participating to strive for the highest. “I know the $1 million prize money will bring out the best in all the teams and that is what we want to see out on the field, good quality football of the highest standard that can be showcased all around the Caribbean.”
Mrs. Roper added that the competition has become a household name in the football arena in Jamaica and that Flow is pleased to be associated with this popular football product. “This is the only football competition that covers the whole island, and for us as a telecommunications company providing cable and internet connections, it is good that football can take us to every nook and cranny of the island, and we want to be associated with this growth for many years to come.”
President of the Jamaica Football Federation Captain Horace Burrell praised the continued support of corporate Jamaica in particular Flow for keeping the flames burning on the competition dubbed the “Jamaica FA Cup”. “This is a great time for football in Jamaica as our under 17 team just qualified for the FIFA youth world cup and now with the advent of the Flow champions cup and the $ 1million prize money, it is a wonderful time for football.”
The tournament is managed and broadcasted by regional cable giants Sportsmax and will also see first time sponsors Red Stripe and Voltaren coming on board as associate sponsors.
The Flow Champions Cup will run from Wednesday, March 9 to Sunday, May 8.