Wednesday, August 7, 2013

Wata & Bigga partner with Shaggy & Ne Yo on new project

Local distributor and manufacturer Wisynco Group, through their Wata and Bigga brands has partnered with Shaggy and Ne Yo for a video of their new collaboration “You Girl”.

Shaggy, better known for his hit cross over singles "Boombastic", "It Wasn't Me" and "Angel" is slated to release the 14 track, all reggae album produced by Sly & Robbie on September 24, 2013. 

The single features fellow Grammy winning, American R&B recording artist, songwriter, record producer, dancer, and actor artiste Ne Yo; known for hits such as “Let me love you” and “Miss Independent”,  among many others.  

William Mahfood (c), Managing Director of the Wisynco Group joins Shaggy (r) and Ne Yo on the set of their music video ‘You Girl’ on Thursday, July 25 at Truck Stop in Kingston. Wisynco, manufacturers of Wata and Bigga beverages, sponsored the shoot which is geared towards showcasing Jamaica in a positive light on the international stage.

The video is a love story which highlights the love of a Jamaican couple. Aspects of true Jamaican culture are skilfully depicted throughout the video; suggesting Jamaica as a location where love can be found.

Wisynco’s Managing Director William Mahfood says “We are proud to have our two major Jamaican products, Bigga and Wata, supporting this music video; because it showcases Jamaican craft, cuisine, lifestyle and culture. The Wisynco Group takes pride in Brand Jamaica and will continue to support ventures which promote our island in a positive way.”

Wisynco Group Limited is a leading Jamaican distributor and manufacturer. The company imports top brands of food, beverages and paper products. Wisynco produces its own line lines of high quality products including Bigga, Wata, CranWata, Boom and Sweet Synthetic Packaging Products. The Group’s warehouse currently holds the title of the largest distribution centre in the Caribbean.


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