Tuesday, October 15, 2013

FIFA World Cup Trophy Tour by Coca-Cola; Came, Saw & Left an Indelible Mark

On Sunday, October 6 Jamaica embarked on yet another history making endeavour, when the small island demonstrated the mantra of “likkle but tallawah” by becoming the first Caribbean country to host the 2013 FIFA World Cup Trophy Tour by Coca-Cola.

The FIFA World Cup Trophy Tour by Coca-Cola Plane, the 9 month tour travels around the world visiting 89 countries before heading back to Brazil for the 2014 FIFA World Cup Championships.
Jamaica was the first stop for the world’s most coveted prize on the Caribbean leg of the tour and it was a fitting first as the Reggae Boyz had made history previously having qualified to the France 1998 tournament, making Jamaica the first English speaking Caribbean nation to accomplish the feat.
The National Indoor Arena and Sports Centre was transformed into football haven. Jamaicans upon arrival could be seen taking their pictures with the high quality wall size images of the Reggae Boyz and past World Cup Greats such as Diego Maradona. Most were caught unexpected as the event provided much more entertainment and spectacles than was imagined or forecasted.

Along with the excitement of signing the Wall of Happiness patrons has an opportunity to partake in FIFA video games, and enjoyed the intense competition of football tennis, while others simply watched in amazement as the freestyle jugglers performed dazzling tricks and skills while inviting the many onlookers to try.

Fuleco surprised ticket holders with several appearances, dancing, running, hugging and waving as the warm personality of the 2014 FIFA World Cup Mascot uplifted the spirits even more and even playing football with some of the children.

The atmosphere was completed by the FIFA World Cup Anthem by Coca-Cola which resounded through the Arena adding to energy and euphoria emanating from the atmosphere which saw friends, families, school –mate, team members and former team-mates reunite in the name of football, and in the presence of football’s supreme symbol, The FIFA World Cup Trophy.

The audiences was further enthroned in the 15 minute hologram show, especially with the fan favourite Fuleco making an appearance to get the crowd frenzied as they clapped along with the image of the FIFA World Cup Mascot. Smoothly the patrons exited the hologram viewing where they were then guided through the experience tunnel of images of World Cup legends, before arriving in the trophy room, where the excitement came to its climax.

The Most Honorable Portia Simpson Miller shows off her love for sports with Fuleco, The FIFA World Cup 2014 Mascot from Brazil.
The trophy room was where each and every visitor to the FIFA World Cup Trophy Tour by Coca-Cola had the chance to view the trophy up close, even seeing the base where each winner has been engraved. Persons could easily be seen boasting and bragging about their pictures even before they left the venue which summed up the joy and appeal that the FIFA World Cup Trophy delivers to those who come close to it.

The evening was then capped off by none other than David Correy, the official voice of the FIFA World Cup Anthem by Coca-Cola The World Is Ours. Correy delivered a fun set, as he even personalized his performance by adding to the tracks he performed, Bob Marley’s One Love, which produced huge applause as the Arena sang along with the rising pop star.

The showcase event was a huge success and attracted Jamaicans from all walks of life and from each and every age group, including the Most Honourable Prime Minister Portia Simpson Miller.
The FIFA World Cup Trophy Tour by Coca-Cola was an incredible experience, which will be a lasting memory in the stories and history of Jamaica, and in the words of the Prime Minister herself, “the Trophy is worth her weight in gold”, said The Most Hon. Portia Simpson.

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