Tuesday, October 2, 2018

ICWI Pumps $1.5 Million into ICWI/Jamaica Reach to Recovery Pink Run

Samantha Samuda, vice-president, ICWI, shares a joke with Yulit Gordon, executive director, Jamaica Cancer Society; Breme Chambers; Olivia Anderson; and Carolind Graham during a symbolic handover of a cheque valued at $1.5 million
The Insurance Company of the West Indies (ICWI) increased their sponsorship of the ICWI/Jamaica Reach to Recovery Pink Run to JM $1,500,000 from JM $1 Million for the 2018 staging slated for Sunday, October 28.

According to ICWI Foundation Chairperson Valerie Reynolds, the growth in sponsorship represents ICWI’s ongoing commitment to giving more persons affected by breast cancer a fighting chance to surviving the disease.

“As the title sponsor of the Run for the last four years we have had a first-hand view of how critical the funds raised to prove to be as it provides well-needed assistance so we knew it was necessary to increase the financial support we contribute to this cause” explained Reynolds.

Over JM $3 Million was raised for the 2017 stages with an estimated 100 persons assisted through the beneficiary of the funds raised, Jamaica Reach To Recovery. Jamaica Reach to Recovery is an affiliate of the Jamaica Cancer Society that offers emotional psychological and financial support to breast cancer survivors. The organization consists of volunteers who are breast cancer survivors.

Vice President of ICWI and Chairperson of the Pink Run Samantha Samuda said the planning committee is aiming to raise JM $6 Million and register 5000 participants as they target helping an additional 100 persons through this fundraiser.

“We are using the run to promote awareness of breast cancer as Ministry of Health statistics show that 1 in 21 Jamaican women are affected by this disease. We are also aiming to increase participation and funds raised to continue the conversation around the disease, how it can be prevented and the need for regular screenings,” added Samuda.

Chairperson of Jamaica Reach to Recovery Carolind Graham applauded ICWI for their commitment to the cause. She also expressed gratitude for the continued support from corporate Jamaica and citizens who have participated over the 18 years of it being staged.

 “Witnessing the growth of this event has been heart-warming as it facilitated our organization extending a helping hand to a greater number of persons who are affected so we thank each and every person who has donated their time or finances to the continued success of the run,” Graham said.

The ICWI/Reach to Recovery Pink Run, pink is the colour associated with breast cancer worldwide, is a themed 5K Run/Walk. Individuals and groups are encouraged to showcase their creativity with their outfits as there will be prizes for the best-dressed team and best-dressed individual.

Registration is now open online for individuals and teams ICWI/Jamaica Reach to Recovery Pink Run 5K. Individual registration is JM $1500 and team registration is JM $1200 per person for teams consisting of 50 or more persons. Individuals can also register for the premium package at $3200 which includes an official Pink Run shirt and complimentary post-race breakfast. Persons interested can visit www.runningeventsja.com for further information.

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